BookLuvrs: Where Bookworms Find Their Happily Ever After

1. Understanding the Audience:
We started by diving into the world of book lovers, understanding their preferences, pain points, and what they look for in a dating app. Key insights included:

• Users wanted a simple, elegant interface that reflects their love for books.

• Customizable search parameters (e.g., genre preferences) were a must-have feature.

• A premium model with enhanced features was essential to monetize the app.

2. User Personas:
We created user personas to guide our design:

• Emma (28, Female): A fantasy novel enthusiast looking for someone who shares her love for Tolkien and Rowling.

• James (35, Male): A history buff who wants to connect with someone who appreciates non-fiction as much as he does.

3. Key Features:
Based on user insights, we prioritized the following features:

• Genre-Based Matching: Users can filter matches by their favorite book genres.

• Swipe Functionality: A Tinder-like swiping interface for quick and easy matching.

• Chat Screen: A seamless messaging system for users to connect and discuss their favorite books.

• Premium Features: Enhanced search options, unlimited swipes, and ad-free browsing for premium users.

4. Iterative Design Process:
We followed a structured design process:

• Empathize: Conducted interviews and surveys to understand user needs.

• Define: Identified core problems and defined solutions.

• Ideate: Brainstormed features and workflows.

• Design: Created wireframes and visual designs.

• Prototype: Built interactive prototypes for testing.

• Test: Refined the app based on user feedback.