Bradmarke | Branding, Advertising, and Marketing Solutions
Bradmarke Interactive, G.R.A, No. 60 Isaac John St, Ikeja GRA, Ikeja 101233, Lagos, Nigeria.
Bradmarke Interactive, No. 39 Ikot Ekpene Rd, Opposite Chicken Republic, Uyo, Akwa Ibom State, Nigeria.
Celebrating five years of journeys, milestones, and unforgettable experiences.
Ibom Air, one of Nigeria’s leading airlines, wanted to launch an advertising campaign celebrating its five-year anniversary while promoting its key values: adventure, connection, and customer-focused service. The campaign needed to emphasize Ibom Air’s commitment to reliable service, seamless travel experiences, and the excitement of discovery—core aspects of the brand that resonate with its audience of travelers, business professionals, and families alike.
“5 Years of Soaring High”
Celebrating Ibom Air’s five-year anniversary, this ad acknowledges the airline’s journey, growth, and milestones. The imagery and text reinforce the loyalty between Ibom Air and its customers.
“When Vacation Calls, We Answer”
This ad invites viewers to take a break from the routine and embrace adventure. The message emphasizes Ibom Air’s role as a reliable partner in helping customers create unforgettable vacation experiences.
“Wander Beyond Boundaries”
This ad inspires a sense of adventure and curiosity, encouraging travelers to explore new horizons with Ibom Air. The tagline reflects the airline’s commitment to making journeys seamless and unforgettable.
“A Journey of a Thousand Miles Begins with a Step Ibom Air”
A creative spin on a well-known phrase, this ad highlights Ibom Air as the perfect starting point for any journey, big or small, emphasizing both familiarity and excitement.
“5 Years of Soaring Together and Connecting You to Opportunities. Cheers to Us You”
A celebratory message dedicated to Ibom Air’s loyal customers, this ad flips the focus back on them, acknowledging their role in the airline’s success and shared achievements.
“Embark on a Journey that Defies Boundaries with Ibom Air”
Here, the copy focuses on Ibom Air’s promise of unique, boundary-pushing travel experiences. The tagline calls out to ambitious travelers eager to explore both familiar and exotic locations.
“Your World, Your Journey, Your Way”
An empowering message that highlights Ibom Air’s flexibility and customer-centered approach, inviting travelers to take charge of their travel experiences.
The campaign successfully reinforced Ibom Air’s presence as a customer-centric airline, achieving increased social media engagement and positive customer feedback. Customer loyalty rates rose, and feedback indicated strong connections with the milestone and adventure-themed ads.
This rebranding captures everything we wanted to say about Glamora. It’s bold, it’s timeless, and it makes our clients feel like they’re part of something special.
Mrs. Aniekan Essienette
Group Manager, Marketing & Communications, Ibom Air.
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