Bradmarke | Branding, Advertising, and Marketing Solutions
Bradmarke Interactive, G.R.A, No. 60 Isaac John St, Ikeja GRA, Ikeja 101233, Lagos, Nigeria.
Bradmarke Interactive, No. 39 Ikot Ekpene Rd, Opposite Chicken Republic, Uyo, Akwa Ibom State, Nigeria.
Revolutionizing brand strategies and digital presence for businesses.
New Age Ideas is a brand consultancy that offers a range of services, including content creation, digital marketing, social media management, branding, advertising, and marketing. With a growing client base, New Age Ideas sought a bold brand identity that captures the essence of modern consultancy while representing growth, communication, and creativity.
Additionally, the brand required a cohesive social media presence to engage with their target audience and showcase their expertise across platforms.
Using New Age Idea’s vision as our guide, we developed a logo and brand elements that communicated growth, innovation and open communication. Here’s how we brought the identity to life across different deliverables:
Logo Design: The New Age Ideas logo embodies growth, innovation, and open communication. The design features a stylized conversation bubble and rocket shape, symbolizing the brand’s dedication to idea exchange and client growth. The initials “n” and “A” are subtly integrated into the design, adding an element of clever sophistication that appeals to the consultancy’s professional audience.
Visual Rationale: Our logo rationale articulates the balance between communication and progression that New Age Ideas represents. The conversation icon signifies the brand’s commitment to facilitating dialogue and exchange, while the rocket shape symbolizes the growth and forward movement they bring to their clients. The colors—a blend of vibrant purples and blues—were chosen to communicate trust, creativity, and modernity.
Branded Materials:
To make New Age Ideas’ brand identity visible and cohesive, we delivered a range of branded materials for consistent engagement across all touchpoints. This included stylish New Age Bangles, modern business cards, and branded jotters and pens to keep the identity polished in office settings.
Everyday items like mugs and water bottles showcased the brand’s colors and logo, while trendy T-shirts and face caps provided comfortable branded attire for the team. We also created an Instagram page mockup to illustrate the brand’s social media presence, reflecting a strategic, visually appealing approach to online engagement.
New Age Ideas’ refreshed brand identity has elevated its presence in Nigeria’s consultancy landscape, enhancing visibility and fostering stronger client connections. The updated look has driven engagement, and clients have responded positively to the attention to detail, which has strengthened loyalty and trust..
New Age Ideas lives in the digital world, so they needed a strong, relatable social media presence to show off their expertise and connect with clients. They wanted posts that would feel fresh and professional while delivering real value to businesses and brands.
We created a set of seven social media posts, each one capturing a different piece of what New Age Ideas does best. From content creation tips to customer success stories, each post uses the brand’s colors and voice to make a real impact online.
The new brand identity and social media presence have put New Age Ideas in the spotlight. The brand’s vibrant, approachable style has been a hit with clients, and their Instagram engagement is on the rise. This rebranding has made New Age Ideas stand out in Nigeria’s growing consultancy market, giving them a look and feel that’s fresh and memorable.
We finally feel like we have a brand that shows who we really are—bold, modern, and ready to help our clients grow. Bradmarke made the whole process smooth and fun, and the results are amazing. Our new look is something our team is proud to stand behind.
Sade Adedayo
CEO, New Age Ideas
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Your next big project starts here. Let’s make magic!