Bradmarke | Branding, Advertising, and Marketing Solutions

Edit Content

Headquarter

Bradmarke Interactive, G.R.A, No. 60 Isaac John St, Ikeja GRA, Ikeja 101233, Lagos, Nigeria.

Bradmarke Interactive, No. 39 Ikot Ekpene Rd, Opposite Chicken Republic, Uyo, Akwa Ibom State, Nigeria.

Edge Crypto – Shaping the Future of Digital Finance in South Africa

Empowering seamless, fast, and reliable cryptocurrency experiences.

Project Info

Brand Identity Development

As a prominent player in cryptocurrency and blockchain technology, Edge Crypto needed a fresh, dynamic brand identity that matched their forward-thinking reputation. The goal was to develop a logo and brand materials that would resonate with crypto enthusiasts and investors while highlighting their promise of reliability and speed. Additionally, Edge wanted impactful advertising that communicated their unique offerings to a wider audience.

This delivered tangible results to their brand positioning and loyalty reestablishing their message as a fast and reliable crypto platform.

Crafting Edge's identity was about finding the perfect balance between innovation and approachability. We did!

Victor Bassey

Creative Director

Logo

Logo Design: The Edge Crypto logo combines sleek modernity with symbolic detail. A disjointed bar stretches from the first to the last letter, emphasizing the brand’s mission to “push the limits.” The subtle inclusion of a “C” currency symbol underscores Edge Crypto’s focus on the cryptocurrency industry.
Visual Rationale: This logo encapsulates the essence of crypto investments—bold, innovative, and limitless. The purple and orange colors stand out, creating an instantly recognizable and memorable look for Edge’s brand.

Branded Materials: We extended Edge’s brand across a range of essential materials to ensure cohesive visibility and brand consistency.

Edge Crypto’s new identity has enhanced their brand recognition, establishing them as a fast and reliable crypto name in South Africa and beyond. Clients appreciate the attention to detail, and the new look has increased engagement and customer loyalty.

Advertising Campaigns

Edge Crypto needed advertisements that would resonate with their audience’s lifestyle and highlight the brand’s speed and reliability in the crypto world. Each ad needed to be direct, engaging, and convey the power of trading with Edge.

We crafted a series of punchy, straightforward ads that speak directly to Edge’s key values. These ads use strong visuals and captivating taglines to keep Edge’s core promises front and center.

The advertising campaign has driven higher engagement rates across digital platforms and physical spaces, with users noting Edge’s consistent speed and reliability in online reviews and feedback.

We’re thrilled with how our brand looks and feels now. It’s sharp, modern, and perfectly captures our edge in the industry. Kumnandi Bradmarke! The logo, identity and strategy. You nailed it!

Thandi Mahlangu

Brand Manager, Edge Crypto

Related Projects

See how we’ve helped brands like yours stand out. Here are some other related projects.

Nocode Africa

Nocode Africa helps African innovators build apps without coding, making tech more accessible. They’re breaking barriers and fostering a no-code community.

We redesigned their brand to be modern, clear, and empowering—reflecting their mission of innovation.

Carrsly

Carrsly connects aspiring drivers with investors, making car ownership easier in Lagos. They needed a brand that captured their innovation, trust, and accessibility.

We created a sleek identity, essential assets, and compelling ads to make Carrsly stand out.

Edge Crypto

Edge Crypto needed a dynamic brand identity reflecting innovation, reliability, and speed. They aimed to engage investors and crypto enthusiasts.

We crafted a bold logo, brand materials, and impactful ads, reinforcing their reputation as a fast, trustworthy crypto platform.

Let's work together!

Your next big project starts here. Let’s make magic!